On April 19, 2020, President Nana Akufo-Addo in his seventh televised broadcast, lifted restrictions imposed on the movement of persons on Greater Accra and Greater Kumasi and surrounding towns as part of efforts to control the spread of the coronavirus. According to the President, the 3-week lock-down achieved its objectives, among which was the need to scale up tracing and testing people who may have come into contact with those who had already tested positive.

As Tiktok videos and Netflix kept people entertained prior to the lifting of the ban, several Beauty Entrepreneurs resulted to virtual training sessions for beginners and enthusiasts who would want to brush up or pick up some new skills set. Others managed to serve clients by delivery and appointment only – as online sales of at-home hair dye kits soared in the UK, according to a report by the Times.

While many were quite stunned and confused as to why the government suspended the lock-down as the cases keep rising, others were indifferent while some were quite relived because they could see an opportunity to go about their various economic activities in order to make ends meet.

Ghana currently has so far recorded a total of 2719 cases, 18 deaths and 294 recovered. Now the suspension of public and social gatherings has been extended by two (2) more weeks and one would ask, when will all this come to an end? Are things ever going to get back to what it used to be?

Several businesses across the capital, including salons, beauty retail shops and a couple of freelance Makeup Practitioners have resumed work, Makeup Ghana; advocate for the Beauty Industry urges all Stakeholders to observe the following Safety Precautions;

  • Disinfect all high-touch areas of stores and studios daily with approved disinfectant products
  • Accept customers who have made an appointment and do not encourage walk-in’s
  • Take temperature of all customers prior to entry.
  • Stick to the social distancing rules by keeping chairs and hair/beauty stations 2 meters apart
  • All Staff members must wear face masks as well as disposable gloves at all times
  • Encourage contactless pay – avoid taking cash where possible
  • Use approved alcohol-based cleansers to disinfect brushes, eyeliners/pencils etc as well as usage of disposable applicators

Our world is struggling to find a new normal as hope is being kept alive, here is the time for stakeholders to encourage each other, follow these safety precautions and continue to make hygiene a priority.