Le Lion de Chanel is a new Chanel fragrance launched in the Middle East, seven months ahead of its roll-out worldwide, according to a report by Emirates Woman.

 The fragrance is part of the Les Exclusifs range, characterized by strength, charm. luxury and elegance.

Olivier Polge; perfumer-creator for the House of Chanel, did not dedicate this creation to the animal, but to the vision that CHANEL took over from it, he said, “I was much more interested in the emblematic Chanel lion than the animal.”

Le Lion de Chanel  is expected to be launched in the rest of the world starting January 2021.